THE PEAK 104.1, Central Oregon’s Best Music is Central Oregon’s Hot Adult Contemporary radio station designed to super-serve active young adults in their peak consumer years! THE PEAK 104.1 has been a market leader since 2000 and delivers one of Central Oregon’s largest and most attractive audiences for advertisers!
During the holiday season, The Peak 104.1 transforms into Christmas on the Peak, adopting an all-holiday music format from November 1 through Christmas Day. This tradition has been embraced for several consecutive years, bringing festive cheer to listeners throughout Central Oregon.
Call Letters: KWPK-FM
Frequency: 104.1 FM
Format: Hot Adult Contemporary
Slogan: Central Oregon’s Best Music – The Peak 104.1
Power: 34,000 watts
Website: www.thepeak1041.com
CORE ARTISTS INCLUDE: Ed Sheeran, Adele, Bruno Mars, Dua Lipa, The Weeknd, Shawn Mendes
Market: Central Oregon (Bend-Redmond-Prineville)
City of License: Sisters, Oregon
National Rep Firm: Gen Media Partners
Horizon Broadcasting Group, LLC owns and/or operates five radio stations in Central Oregon, along with the web portal MyCentralOregon.com.